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Marketing Manager

Marketing Manager

Selectluxembourg
Il y a plus de 30 jours
Description de poste

Description de fonction The Role :

  • Develop strategies and tactics to get the word out about the company and drive qualified customers to our front door
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Coordinate events and tradeshows participation and prepare material for that
  • Interface with media and PR agents and prepare / review press releases
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Prepare graphic and video content or manage third parties for that
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Update periodically our social media and blogs and actively engage with the audience.
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze customer behavior and adjust email and advertising campaigns accordingly
  • Willingness to travel

Profil

The Profile :

  • 3-5 years of experience in a relevant industry
  • Competence as a creative writer with an eye for great emails and landing pages
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Exposure to technology industries, especially telecom or space.
  • Experience with graphic tools such as Photoshop and / or video editing tools.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Descriptif de l’organisation et du départementOur client, a key player in the Space industry, are actively seeking a Marketing manager for their Luxembourg office. This role will play a vital role in the company’s growth and activity in the sector. The ideal candidate has experience in a start up environment within Luxembourg.

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